Graphic design and branding
Last reviewed:
A brand is a promise you can see.
Visual identity for products and companies: the name, the logo, the colours and the pieces where all of it gets applied.
- Brand name, logo and system
- Product interface and supporting material
- Craft Photoshop and Illustrator
Design is not the layer on top.
When the person designing the brand is the one coding the product, the identity does not stop at a manual: it reaches the button, the automated email and the invoice.
- Image Adobe Photoshop
- Vector Adobe Illustrator
- Application Product interface · web · printed material
- Brand identity Logo, versions and the rules that keep it used the same way everywhere.
- Colour and typography The system that makes two pieces by different people look like the same house.
- Interface design The product screens, thought through with whoever is going to code them.
- Applied pieces Presentations, documentation, email templates and whatever the brand needs day to day.
- Printed material What still exists on paper: cards, catalogues, signage and trade fairs.
- Brand review Looking at what is already there and saying what survives, what gets adjusted and what has to be redone.
Brands I have worked on.
Product and company identity, from the logo to the website they introduce themselves with.
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Kimobox
Brand and visual identity of the process digitalisation platform.
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ISOGESONLINE
Product identity for the ISO document management tool integrated with Sage 200C.
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M2Seed
Brand of the division that builds websites for small businesses: logo, visual system and the site it introduces itself with.
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Gestión Externa de Sistemas
Corporate image of the software company behind those products.
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Jordi Salord
The brand I sign with: the logo and how it is used on the site, the card and the signature.
Shall we talk?
Does your brand say what you do?
If you are not sure, show it to me. A quick review usually says more than a long quote.

